On Friday, Africans across the world united to celebrate Africa Day, an event that is marked to remember the formation of the Organisation of African Unity (now African Union), which was founded to among others promote unity and solidarity among African countries and Africans.
OAU was founded on May 25, 1963.
As has become the norm on big days, different companies in Uganda and around the world took advantage of the event to string together messages that would perfectly match the topic of the day in order to create conversations as they promote their brands.
For instance, on social media platforms like Twitter and Facebook, you will find companies with the best posters, messages, ads getting the most number of shares.
On the other hand, those whose messages are not appealing, off-topic or reeking of plagiarism — will get wide criticism.
Below, in no particular form of arrangement, we present some of the messages that were shared by different companies from Uganda.
Africell (telco)
Every day, we wake up to ‘unite’ more and more people with our super-affordable and reliable network in Africa.
Happy #AfricaDay pic.twitter.com/Hw38vMYszh— Africell Uganda (@africellUG) May 25, 2018
Movit Products Limited (Comestics manufacturer)
Liquid Telecom (ISP)
Happy #AfricaDay 2018 from Liquid Telecom ? pic.twitter.com/NXdMUljFiI
— Liquid Telecom (@liquidtelecom) May 25, 2018
Airtel (telco)
Airtel Uganda used a GIF, or Graphic Interchange Format to send their message.
#AfricaDay is a celebration of unity, freedom and independence.
What does it mean to be a united, free and independent African? pic.twitter.com/lSDhjQF7Wd— Airtel Uganda (@Airtel_Ug) May 25, 2018
Blockchain Association of Uganda
There's not better way to spend #AfricaDay than to thank those who travelled from over 23 different countries to join us at the #AfricaBlockchainUG conference. Happy Africa Day! pic.twitter.com/LdBkZ08h6I
— #AfricaBlockchainUG19 (@blockchainug) May 25, 2018
Stanbic Bank Uganda
Happy Africa Day everyone! This is our #LoveLetterToAfrica
Dear Africa,
Yours is a narrative that never dies
For we have seen it with our own eyes
Your beauty, your culture, your vibrance
Touches every corner of the world like the vast blue skies. pic.twitter.com/7AHgZyCLVr— Stanbic Bank Uganda (@stanbicug) May 25, 2018
Barclays Bank